Espresso
As the world of coffee grows increasingly competitive daily; the client's touchpoints are limited
to the home, missing many consumption contexts throughout consumers’ daily lives. Moreover, direct
brand interactions occur typically only when Club Members desperately need pods which needs to
change.
Premium Vending has the opportunity to fill these gaps — creating a connected ecosystem for Club Members
by extending their rituals from home to meet them everywhere they are. It also has the ability to capture
new users out of home and bring them into the ecosystem.
Showcase
